Understanding the Life Expectancy of Vehicle Wraps

Vehicle wraps are an incredible way to promote your business. Investing in vehicle wraps for your whole fleet of company vehicles makes everything visually cohesive and helps establish your company as a recognizable presence in your community. What’s not to love?

Why should I get a vehicle wrap?

Even the simplest designs are unique and eye-catching in a sea of regular cars, and they function as 24/7 advertising for your business– potentially reaching tens of thousands of people a day.

In addition to working as an excellent promotional tool, vehicle wraps can actually be beneficial for your vehicle itself.

An expertly-applied vehicle wrap protects your car or truck from the elements, which means protecting your paint job from moisture, direct sunlight, and corrosive materials like road salt.

Plus, a vehicle wrap is fully removable, which means that when it comes time to resell your vehicle, your beautifully-preserved paint job will certainly increase resale value.

What are the drawbacks of a vehicle wrap?

The great thing about vehicle wraps is that there really aren’t many drawbacks.

They’re affordable, they look great, and they can be fully removed without causing any damage to the paint job on your car.

That means that if your company’s information or branding changes, it’s simple to replace the vehicle wrap– no costly paint job necessary.

However, nothing lasts forever, and that includes vehicle wraps– no matter how expertly applied.

Vehicle wraps are made from a durable vinyl material that’s designed to withstand the elements. However, vinyl isn’t an invincible material.

How long does a vinyl vehicle wrap last?

This is definitely a good question to take under consideration before investing in a vehicle wrap. Naturally, you want to get as much for your money as you can– so it makes sense to do some research beforehand!

A vehicle wrap generally lasts between five and seven years.

However, there are plenty of factors that might shorten its lifespan, so make sure you understand how to maintain your vehicle wrap before making the investment!

What can shorten a vehicle wrap’s lifespan?

A vehicle that is heavily used on a daily basis will have a shorter lifespan than a vehicle which sits protected in a garage and is rarely taken out.

The same is true for your vehicle wrap. If you’re driving a lot every day, that wrap will be exposed to moisture, direct sunlight, and potential debris kicked up by other cars on the highway.

With heavy use, a vehicle wrap might only last a few years.

However, a vehicle wrap that’s applied by experienced professionals will last much longer. This is because wrap experts apply the vinyl without any air pockets, wrinkles, or bubbles that might allow moisture to become trapped under the material, potentially loosening the adhesive

How can I make sure my vehicle wrap lasts as long as possible?

Try to park the vehicle out of direct sunlight whenever possible, and when driving during rainy or snowy weather, simply wipe down the vinyl when you’re finishing traveling for the day.

Additionally, make sure your wrap is installed by vinyl experts, like the folks here at Wrapology. Just give us a call or reach out for a free quote to get started!