Choosing the perfect sign for your business is an important investment.
You want to pick a sign that represents what your business is all about, while helping to draw customers’ attention– both so people can locate you, and to build brand recognition for everyone who passes by.
A high-quality sign can be expensive, but investing in materials that will look amazing for years to come is a great way to get a return on that investment. If people remember you and can find you, you’ll have customers!
And choosing a sign that’s built to last through all kinds of weather helps you save money, since you won’t need to replace it every few years.
What kinds of signs are weather-resistant?
All outdoor signs are weather-resistant to varying degrees. All of the materials used to build any kind of outdoor signage is made to be tough enough to withstand moisture and even wind.
But even so, not all materials are created equal. Over time, certain materials tend to yellow or fade after years of exposure to bright sunlight.
If your sign features vinyl lettering, even the toughest outdoor-rated vinyl does have a lifespan– and it will eventually start to fade, crack, shrink, or peel.
Thankfully, advancements in technology have allowed us to use lots of great-looking materials, ensuring that virtually any type of sign can be weather-resistant as long as it’s made from the right stuff.
What kinds of materials are used for weather resistant signs?
Some classic sign materials are classics for a reason– things like stone and brick tend to last a very long time outdoors. Adding metal standoff lettering to a stone or brick monument sign is a surefire way to create a sign that’s going to withstand the weather for many years to come.
But a stone monument sign doesn’t work for every type of business– and, depending on the size and location, it can be a bit of an investment.
Thankfully, there are plenty of more affordable options for outdoor signage that will stand up to rain, snow, wind, and sun just as well!
One good example of an affordable sign material that’s perfectly suited for all weather conditions is aluminum. Aluminum is a common sign material because it doesn’t rust, it’s lightweight, and it’s even recyclable!
You also can’t go wrong choosing DIBOND®, which is a material with an aluminum exterior and an acrylic core. It’s even more lightweight than aluminum, but it’s sturdy enough to withstand the elements.
If you want a classic, natural look for your signage, you could choose to use Durawood, which is a product that’s made from a composite of wood and plastic. It’s much more durable than regular wood, and much more resistant to moisture.
And if you really want the look of genuine, real wood, you’re in luck– wooden signs can be weatherproofed by applying a layer of resin that keeps them protected!
How should I get started choosing an outdoor sign for my business?
If you’re ready to invest in a gorgeous, durable sign to represent your business, reach out to the signage experts here at Wrapology. We specialize in high-visibility outdoor signs that’ll keep your business looking great for many years to come.
To get started, drop us a line or give us a call from 8am-5pm, Monday through Friday!